| you are: book keeping System on a method of double record: full system
Detailed records of sales (either on customers, or on products) are the necessary information for decision-making on marketing strategy, plans of sales, production plans, methods of manufacture, the price policy, and also methods of sales and marketing. In these records the quantity and type of the sold products should be specified, to a detail of the accepted orders, the prices of the sales, the given discounts, details of conducting sales for which orders have not been realised, data on how customers have learnt about the given enterprise, reaction of customers to printing editions on the goods, and also any additional information which can appear useful at the analysis of transition to new production. In records of sales it is necessary to define also "contribution" indicators (factors of total profit) from various groups of products and various sectors of the market. The organisation of system of a data recording about sales is the most important component in job of the enterprise on planning. This system should reflect certain requirements and methods of job of the enterprise. It is rather difficult to reach any purposes without the detailed information on sales, and each owner of the enterprise should pay the biggest attention to system engineering of reception of the information.
|